JCU Events
CITBA Webinar Series #4 – The Effects of Xenophilia on Tourism
Tourists often exhibit an attraction to everything foreign, yet the tourism literature has been relatively silent when it comes to the existence of such a positive bias. In this presentation, Astrid covers recent research which has studied this phenomenon under the label of tourism xenophilia, or “individuals’ attraction toward the perceived foreignness of destinations” (Nørfelt, Kock, and Josiassen, 2020, p. 1388). Astrid will discuss how tourism xenophilia can be conceptualized and operationalized and what antecedents and outcomes are associated with the construct. Lastly, she also covers the theoretical and practical implications of taking this positive bias into account as well as future opportunities for research.
Reference:
Nørfelt, A. W., Kock, F., & Josiassen, A. (2020). Tourism xenophilia: Examining attraction to foreignness. Journal of Travel Research, 59(8), 1386-1401.
Moderator:
Professor Alexander Josiassen
Professor, Marketing at James Cook University, and Director of the Centre for Tourism and Culture Management, Copenhagen Business School, Denmark
Moderator
 | Professor Alexander Josiassen Alexander is Professor of Marketing at James Cook University, and Director of the Centre for Tourism and Culture Management, Copenhagen Business School, Denmark. He holds a PhD from Melbourne University in Melbourne, Australia. He is a leading international scholar of marketing and tourism management. Alexander publishes in marketing and tourism in publications such as Journal of Marketing, Journal of Retailing, and in tourism in Annals of Tourism Research and Journal of Travel Research. Alexander regularly consults national and international organizations on the topics of tourist/consumer behaviour and management strategy. |
Speaker Profile
 | Astrid Nørfelt PhD Candidate, RMIT University, Melbourne, Australia Astrid Nørfelt is a final year PhD candidate at RMIT University, Melbourne, and holds a master’s degree from University of Copenhagen. Her research focuses on tourist and consumer behavior, and she uses an interdisciplinary approach to examine these topics. She, for example, combines insights from evolutionary and social psychology to gain a deeper understanding of why people behave the way they do. She has published research in the top-tier tourism journals Annals of Tourism Research and Journal of Travel Research. |
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Photos and recording will be taken during the event for news and various publicity purposes