About Us Staff Profiles Dr. Kunchana (Gi) Chouynuu

Dr. Kunchana (Gi) Chouynuu

Dr. Kunchana (Gi) Chouynuu

Dr. Kunchana (Gi) Chouynuu

Learning Advisor, Statistics and Mathematics


  • Doctor of Philosophy (PhD), University of Queensland, 2015 – 2020;
  • Master of Science (Quantitative Methods for Science, Social Science, and Medicine), Lancaster University, 2012 – 2013;
  • Master of Arts (Industrial and Organizational Psychology), Chulalongkorn University, 2007 – 2009;
  • Bachelor of Business Administration, Thammasat University, 2002 – 2006

Click here for research interest and publications


Gi is a learning advisor for Statistics and Mathematics at James Cook University, Singapore. She has several years of experience in teaching research methodologies and statistical analyses for undergraduate and postgraduate students in Australia. Gi received a PhD in social psychology from The University of Queensland. Broadly, her research focuses on the processes and consequences of social identity change over a lifespan. In addition, Gi has particular interests in the applications of the conventional and Bayesian structural equation modelling; her research dissertation on this topic was awarded a Distinction from Lancaster University, UK. She has published journal articles and book chapters under the name ‘Gi Kunchana Chonu (Gi K. Chonu)’.

Research Interests

  • Social transitions and identity dynamics in major institutional contexts (e.g., religion, politics, family, occupation, education)
  • Motivations for and processes of identity, attitude, and behavioural changes
  • Social support and mental health
  • Structural equation modelling and scale development