Research HDR Candidate Profiles Karen Sulin Sim
Karen Sulin Sim
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Karen Sulin Sim
Qualifications
- BSc Hotel Management, University of Nevada, Las Vegas, USA
- MBA, University of Western Australia, Australia
Biography
Passionate, competent, diligent & result-oriented individual with an engaging personality known for her ability to build high-profile global brands, offering extensive experience in creating new markets in the Technology, Hospitality and Financial industries across APAC and Middle East. Enjoys the arts, fine wine and dine, travelling and golf.
Thesis Title
Artificial intelligence in the hospitality industry: Hotels’ adoption and guests’ acceptance levels
Advisory Panel
Primary: Dr K Thirumaran, Secondary: Dr Zohre Mohammadi, Advisor Mentor: Prof Josephine Pryce
Networks
- NA
Research Interests
- Artificial Intelligence
- Technology
- Hospitality Industry